Heidi Montag "Heidiwood" Sign Idea Nixed

If you are among those who dismiss Heidi Montag as being just another product of another reality show, consider this: Montag has a clothing line, a music career that continues despite a disastrous first attempt at a music video, and she even had hopes of altering the famous Hollywood sign to say “Heidiwood” in time for a splashy April 11 fashion show. According to Us Weekly, Montag’s publicity team (who deserves congrats in their own right for turning Montag into the brand she is) wasn’t able to make it happen. Los Angeles city council member Tom LaBonge told the magazine, “We rarely accept alterations of an historic monument.”